Pre-launch and waitlist pages

Pre-launch and waitlist pages that build demand before you open.

Two hands holding up a laptop showing Superbrand’s website, the spark on black.
A phone showing a Superbrand waitlist page: “Something new is on the way.”
Two hands holding up a laptop showing Superbrand’s website, the spark on black.
A phone showing a Superbrand waitlist page: “Something new is on the way.”
A tablet showing a Superbrand product page, “The 750.”, with three bottles.
A Superbrand bottle half hidden behind frosted glass on a white plinth.
A tablet showing a Superbrand product page, “The 750.”, with three bottles.
A Superbrand bottle half hidden behind frosted glass on a white plinth.
A laptop showing a Superbrand prelaunch page, “Something new is on the way.”, beside a bottle behind frosted glass.

What it is

A pre-launch page gives people somewhere to land before your product is ready. It explains what’s coming, collects emails for your waitlist and builds interest, so launch day starts with an audience instead of silence.

A laptop and a phone showing Superbrand’s home page, the spark on black.
A hand holding a phone showing Superbrand’s waitlist sign-up: “Something new is on the way.”

What’s included

Page design

A single page designed to your brand, even if the brand is brand new.

Waitlist sign-up

Email capture connected to your email platform and tested.

Launch messaging

Copy that explains what’s coming and why people should care.

Social previews

How the link looks when it’s shared on socials and in messages.

Launch-day plan

What happens to the page when you open: it becomes your launch page or points to your store.

Handover

A walkthrough so you can update it as launch gets closer.

Our process

Usually 1 to 2 weeks.

Discovery

What you’re launching, when, and who it’s for.

Messaging

What the page needs to say and the one action it asks for.

Design

The page designed on your brand, with two rounds of your feedback.

Build

Built, sign-up connected and tested.

Launch

Live and handed over.

Launch day

The page switched over when you open.